86% of Marketers Have a B2B Content Marketing Strategy. What’s Yours?
Content has always been the king. It serves as a backbone to industries that wish to create a strong presence in the B2B space. It defines business success as it’s essential for brand building and sales. So, if you want to set yourself apart from competitors, connect with your audience with the relevant content. To help you understand the importance of having a B2B content marketing strategy, here’s a list of the statistics that reveal the advantage of this strategy over others.
Emily Johnson is a Marketing Analyst at Bluemailmedia. Follow her on Twitter.